1 Peter 1:23-25

23You have been born anew, not from perishable but from imperishable seed, through the living and enduring word of God. 24For

all flesh
Here all flesh is a metaphor for humanity - human beings as both frail and temporary.
is like grass
and all its glory like the flower of the grass;
Or “a wildflower.”

the grass withers and the flower falls off,
25 but the word of the Lord
The word of the Lord is a technical expression in OT literature, often referring to a divine prophetic utterance (e.g., Gen 15:1, Isa 1:10, Jonah 1:1). In the NT it occurs 15 times: 3 times as ῥῆμα τοῦ κυρίου (rhēma tou kuriou; here and in Luke 22:61, Acts 11:16) and 12 times as λόγος τοῦ κυρίου (logos tou kuriou; Acts 8:25; 13:44, 48, 49; 15:35, 36; 16:32; 19:10, 20; 1 Thess 1:8, 4:15; 2 Thess 3:1). As in the OT, this phrase focuses on the prophetic nature and divine origin of what has been said.
endures forever.
A quotation from Isa 40:6, 8.

And this is the word that was proclaimed to you.

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